Portfolio - Translations, adaptations, SEO etc.

Yahoo!

Breno Pessoa — Tue, 06 Jul 2010 00:06:48 +0000

Landing Page – Translation

Filed under: Translation & Adaptation

EF Brasil

Breno Pessoa — Sun, 04 Jul 2010 00:16:03 +0000

SEO – Keyword researching, On-page optimisation, link building

Filed under: SEO

Portrait Professional

Breno Pessoa — Wed, 30 Sep 2009 21:46:58 +0000

Portrait Professional

Localization of Software, Website, Manual, Press-release etc.

Posted in Software Localization

water made perfect

Breno Pessoa — Tue, 29 Sep 2009 01:58:42 +0000

água elevada à perfeição

Time for a beer [campaign]!

Posted in Translation & Adaptation

Oi brand literature

Breno Pessoa — Tue, 29 Sep 2009 01:45:10 +0000

Oi brand literature

Back in 2006, this was the first long copy translation I did into Brazilian Portuguese. It was a 50 pages document, which contained plenty of words and terms we use in advertising, which led me to think about this as the sort of work only a copywriter could do amazingly well.

Posted in Translation & Adaptation

nature loves plastic

Breno Pessoa — Tue, 29 Sep 2009 01:26:57 +0000

a natureza ama o plástico

Text in English:

NATURE LOVES PLASTIC

Ecoflex is a fully biodegradable and compostable material that – when in contact with bacteria and fungi – dissolves into water and carbon dioxide, almost as quickly as a banana peel would. When bugs and plastic bags celebrate a newfound friendship you can say that, at BASF, we create chemistry.

In Portuguese:

A NATUREZA AMA O PLÁSTICO

Ecoflex é um material totalmente biodegradável e orgânico que – ao entrar em contato com bactérias e fungos – dissolve-se em água e dióxido de carbono, quase tão rapidamente quanto uma casca de banana. Quando pequeninas criaturas e sacos plásticos celebram o nascimento de uma nova amizade, pode-se dizer que na BASF, nós fazemos a química acontecer.

Posted in Translation & Adaptation

noses love fresh paint

Breno Pessoa — Tue, 29 Sep 2009 01:14:19 +0000

o nariz ama a tinta fresca

Transcreation job for BASF.

Posted in Translation & Adaptation

board the knowledge adventure

Breno Pessoa — Tue, 29 Sep 2009 01:12:25 +0000

board the knowledge adventure

Portraying the right balance between fun and learning

Agency: ZAX Propaganda, Art Director: Julio Vilela, Copywriter: Breno Pessoa

Posted in Copywriting

mum, unforgetable love

Breno Pessoa — Tue, 29 Sep 2009 01:06:36 +0000

mum, unforgetable love

Mother’s day can’t be forgotten!

Agency: ZAX Propaganda, Art Director: Gilmar Gama, Copywriter: Breno Pessoa

Posted in Copywriting

can’t take you out of my mind

Breno Pessoa — Tue, 29 Sep 2009 00:49:57 +0000

can't take you out of my mind

Advertising has a lot to do with local culture. In Brazil, it is the norm to have one’s head shaved by friends when they first enter university. Secondary schools (or high-schools if you are in the US), tend to advertise when their students perform well and have secured the best places at the best universities.

Agency: ZAX Propaganda, Art Director: Gilmar Gama, Copywriter: Breno Pessoa

Posted in Copywriting